Every management team should know which direction it is taking the business in and how it is going to get there. This is the purpose of the business plan.

This briefing outlines the key issues to consider when putting together a 'typical' business plan. Depending on the scope of your plan, you may need to omit or combine certain sections.

This briefing covers:

• The reasons for a business plan.
• The required emphasis for a plan.
• The structure of a plan.
• The content of a plan.

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